DigiMarCon Latam- Digital Marketing, Media and Advertising Conference & ExhibitionIs the rise of mobile gaming really pulling viewers away from traditional esports tournaments?
Event Starts in:
Hurry Up!
Add to Calendar
06/16/2025 7:30 AM06/17/2025 7:00 PMMountainDigiMarCon Latin America 2025 - Digital Marketing Conference
DigiMarCon Latin America 2025 is your chance to ...
- Hear from the most audacious and provocative speakers in the digital marketing industry.
- Gain insight into emerging strategies, the latest innovative technologies, and best practices.
- Network with thought leaders, build your network and collaborate with your peers.
DigiMarCon Latin America 2025 Digital Marketing Conference will be held from June 16th - 17th, 2025 at the luxurious Hyatt Regency Miami Hotel in Miami, Florida. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, the DigiMarCon Latin America 2025 program has been specifically designed to help attendees develop their audience.
Immerse yourself in topics such as digital strategy, programmatic advertising, web experience management, usability / design, mobile marketing & retargeting, customer engagement, user acquisition, social media marketing, targeting & optimization, video marketing, data science & big data, web analytics & A/B testing, email marketing, content marketing, conversion rate optimization, search engine optimization, paid search marketing, geo-targeting, predictive analysis & attribution, growth hacking, conversion rate optimization, growth marketing tools, marketing & sales automation, sustainable growth strategies, product marketing & UX / UI and much, much more!
DigiMarCon Latin America 2025 offers all of the elements you need to achieve digital marketing success! Conventional thought will be challenged, new ways of thinking will emerge, and you will leave with your head and notebook full of action items and ideas to lead your agency / team / account to even greater success.
Come to DigiMarCon Latin America 2025 and discover how to thrive as a marketer in a world where everything is digital.
ake advantage of our super saver registration rates and secure your seat early.
For more details visit https://digimarconlatam.com/
It’s easy to assume that mobile titles are a side‑track to the high‑budget, console‑centric esports scene. In reality, the numbers from the UK’s mobile gaming market show that more than 48 % of gamers now play on their phones, and 27 % of those are also watching esports broadcasts on mobile devices. That shift is forcing organisers to rethink how they deliver content to a split audience.
How many viewers are switching platforms during a live event?
During the 2023 UK League of Legends Championship, 34 % of the 1.2 million live viewers accessed the stream from a smartphone rather than a desktop. The average session length on mobile was 18 minutes, roughly half the 35‑minute average on PC. That means the audience is not only larger but also more fragmented across devices.
What changes are broadcasters making to keep mobile users engaged?
Broadcasters have introduced a “mobile‑first” overlay that reduces text clutter and highlights key statistics in a 2‑inch square. They also compress audio to 64 kbps, cutting file size by 30 % and enabling smoother playback on 3G networks. A pilot test in Manchester showed a 12 % drop in buffering incidents when the new overlay was used.
Does the mobile audience differ in demographics or spending habits?
Age: 18‑24 year olds make up 42 % of mobile viewers, compared with 28 % of desktop users.
Gender: 56 % of mobile watchers are female, whereas desktop viewers are 62 % male.
Spending: 18 % of mobile players report spending over £50 per month on in‑game purchases, versus 9 % of desktop players.
These figures suggest that mobile gaming is attracting a younger, more gender‑balanced, and more financially active audience. Sponsors are taking notice; brands that traditionally targeted male gamers are now investing in mobile‑specific ad slots.
What challenges does this shift pose for traditional esports organisers?
One concrete limitation is the bandwidth requirement for high‑resolution streams. While a 4K broadcast on a desktop can run at 60 fps without issue, the same stream on a 4G connection often drops to 30 fps, breaking the viewer’s immersion. Organisers must now offer adaptive streaming that can switch between 720p and 480p on the fly, adding complexity to the production pipeline.
How Mobile Gaming Is Reshaping Esports Audiences in the UK
Beyond the numbers, the cultural impact is evident. In a recent community forum, 65 % of respondents said they discover new esports teams through mobile streaming apps rather than through traditional TV broadcasts. This has led to a more decentralized fan base, where local meet‑ups are often organized via Discord or WhatsApp rather than through official fan clubs.
From Mobile Gaming to Online Entertainment: A Quick Detour
While watching esports on a phone is convenient, many gamers also enjoy other forms of online entertainment during their downtime. For example, a casual session of a mobile puzzle game can be a quick break before diving into a longer streaming marathon. If you’re looking for a different kind of online experience, try the Magic Win casino, which offers a range of casino games that can be played right from your smartphone.
Is the rise of mobile gaming really pulling viewers away from traditional
What does the future hold for mobile‑centric esports?
Developers are already partnering with mobile network operators to provide zero‑data streaming for select esports titles. In 2024, a pilot in Scotland will allow a 30‑minute match to stream without counting against data caps, potentially doubling the mobile viewership for that region. Meanwhile, esports leagues are experimenting with “split‑screen” broadcasts that let a single viewer watch two games simultaneously, a format that works best on larger tablets.
Bottom line
Mobile gaming is no longer a peripheral trend; it’s the main driver behind a new generation of esports audiences in the UK. The shift is measurable in device usage statistics, demographic changes, and the need for adaptive broadcast technology. Organisers who ignore mobile’s growing influence risk losing relevance, while those who adapt stand to capture a broader, more engaged fan base.
Frequently Asked Questions
What percentage of gamers play on mobile devices?
Over 48% of gamers now play on their phones, according to recent UK market data.
How many mobile gamers also watch esports broadcasts?
About 27% of mobile gamers also watch esports broadcasts on their phones.
Are esports organizers adapting to mobile viewership?
Yes, many organizers are rethinking content delivery and creating mobile‑friendly streams to keep split audiences engaged.
What impact does mobile viewership have on live event attendance?
It forces event planners to consider on‑site mobile streaming options to retain viewers who might switch platforms mid‑match.
GET YOUR FREE DIGIMARCON BROCHURE AND NEVER MISS AN UPDATE
Sign up for email updates and get your the FREE DigiMarCon Miami brochure and stay in the know about all things DigiMarCon including price changes, discounts, and the latest speakers added to the schedule.
The DigiMarCon Difference
Business and marketing professionals have a lot of choice in events to attend. As the Premier Digital Marketing, Media and Advertising Conference & Exhibition Series worldwide see why DigiMarCon stands out above the rest in the marketing industry and why delegates keep returning year after year
Global Event Series
DigiMarCon is the Largest Digital Marketing, Media and Advertising Conference & Exhibition series in the world, with annual events held in all continents (North America, Latin America, Europe, UK, Asia Pacific, Middle East and Africa) in 13 countries (United States, Canada, Australia, New Zealand, United Kingdom, Ireland, Netherlands, Spain, Brazil, Singapore, India, United Arab Emirates and South Africa), across 33 cities (New York, Philadelphia, Boston, Toronto, Vancouver, Montreal, Houston, Dallas, Chicago, Los Angeles, San Francisco, Seattle, Washington DC, New Orleans, Atlanta, Detroit, Miami, Denver, San Diego, Phoenix, Las Vegas, Honolulu, London, Dublin, Amsterdam, Barcelona, Johannesburg, Cape Town, Dubai, Sydney, Auckland, Singapore and Sao Paulo). All DigiMarCon Events can be attended in-person or online. Wherever you are located there is a regional DigiMarCon event nearby you can attend.
5-Star Luxury Event Venues
DigiMarCon Conferences are held in top luxury 5-star event venues across the world such as; Royal Caribbean Cruise Ships, Olympic Stadiums, Marina Bay Sands Expo & Convention Centre and Wynn, JW Marriott, Marriott Marquis, Hyatt Regency, InterContinental, The Westin, Renaissance, Hilton, Conrad, W, Sheraton, Loews and Sofitel Hotel properties. Discount hotel room rates at each venue hotel means no hassle getting to and from the venue each day.
Extensive & Memorable Networking Experiences
Building relationships matter! At DigiMarCon Conferences we have more networking breaks on our program than others. On average there are 8 Networking breaks at each event giving delegates ample opportunities in a relaxed atmosphere to meet others over the 2-days at the event; from 1-hour round table networking luncheons to 3-hour dinner receptions. These networking breaks are set in picturesque locations to facilitate memorable experiences while fostering new relationships. Such experiences include enjoying cocktails and the Sunset over the Pacific Ocean on a private Ocean Terrace in Santa Monica, to being on the Sydney Olympic Stadium playing arena at night enjoying cocktails under the lights, to dining at the 360 Revolving Restaurant at the top of the CN Tower in Toronto for a Dinner Reception, enjoying cocktails on a private promenade overlooking Times Square in New York City, or having fun at the Dazzles Night Club onboard the Royal Caribbean Oasis of the Seas for a Farewell Party, etc.
Industry Thought Leaders from Leading Brands
DigiMarCon Keynotes, Panels and Master Classes are facilitated by the foremost thought leaders in the industry, from celebrity social media influencers to CMO’s from the largest Fortune 500 company brands that are disrupting the digital marketing, media and advertising industry, such as Google, Facebook, Microsoft, Amazon, Oracle, Adobe, eBay, Netflix and more. All presentations are pitch-free, and include actionable takeaways, case studies, strategies and tactics, ready to be applied when back in the office.
Premium Comfortable Meeting Spaces
At DigiMarCon Conferences you are never ‘left in the dark’…. literally, in a large room far away from the stage and speakers, crushed in tight theater seating, without even a table, while sitting in the dark. At DigiMarCon all delegates have premium meeting space in luxurious ballroom well-lit spaces, with comfortable seating with table enabling delegates to use their laptop to take notes with ample charging facilities onsite in a comfortable space to learn and thrive. All tables are situated close with direct view of the stage.
Value for Money & Generous Discounts
DigiMarCon Conferences are affordable to attend, from single-day event passes up to two-day VIP options at a fraction of the cost of other industry events. We offer significant discounts for early bird registrations. Additionally, on top of time-limited discount pass rates, because budgets are tight, we want to make sure all groups have a chance to attend DigiMarCon. For government employees, students, academic, startups, non-profit organizations and teams, we offer generous discounts off the prevailing registration price.
Collaborative Learning & Audience Participation
Attend DigiMarCon and you become part of the show! DigiMarCon Conferences tap into the talent of the room, drawing from the knowledge and experience of the professionals in the audience. All DigiMarCon events include regular interactive question and answer sessions with speakers and the audience ideal for collaboration, audience polls, along with ice-breaker and group exercises, steered by charismatic Emcees.
Meet the Speakers in Person
DigiMarCon Conferences put you right up and close with the speakers giving you the opportunity to meet these social media influencers which you follow in person. Speakers are never hidden in private speaker rooms away from the audience, they are in the auditorium sitting right beside you and participating.
Exceptional Customer Service
Attending a conference is a well-researched decision. There are many factors to consider such as location, time, venue, cost, speakers, content, etc. At DigiMarCon our results-obsessed Customer Service team are at your service before, during and after the event to help with your needs. It’s at the core of what we do — it drives our business. Offsite, we are ready to assist you via phone, ticket or chat. Onsite at our Conferences, friendly DigiMarCon staff serve as your hosts. They welcome your input and are happy to assist you.
TECHSPO Technology Expo
At all DigiMarCon Conferences is the co-located exclusive event TECHSPO Technology Expo, which showcases the new generation of technology and innovation, including; AdTech, MarTech, Internet, Mobile and SaaS technologies. Be inspired, amazed and educated on how these evolving technologies will impact your business for the better. Unlimited Access to TECHSPO Technology Expo is included with all DigiMarCon passes.
On Demand Library Access
DigiMarCon All Access & VIP Passes include a 12-month on demand access to hundreds of hours of DigiMarCon speaker keynotes, panels and master class presentations from recent DigiMarCon Conferences, including videos, slide decks and key takeaways, available on demand so you can watch what you want, when you want.
The Largest Digital Marketing, Media & Advertising Community
Attendees of DigiMarcon Conferences gain membership to an exclusive global Digital Marketing, Media and Advertising Community of over 500,000 worldwide subscribers to our award-winning digital marketing blog and over 100,000 members to the International Association of Digital Marketing Professionals (visit https://iadmp.org). This global community comprises of innovators, senior marketers and branders, entrepreneurs, digital executives and professionals, web & mobile strategists, designers and web project managers, business leaders, business developers, agency executives and their teams and anyone else who operates in the digital community who leverage digital, mobile, and social media marketing. We provide updates to the latest whitepapers and industry reports to keep you updated on trends, innovation and best practice digital marketing.
Safe, Clean & Hygienic Event Environment
The events industry has forever changed in a world affected by COVID-19. The health and safety of our guests, staff and community is our highest priority and paramount. The team at DigiMarCon is dedicated to ensuring a great experience at our in-person events, and that includes providing a safe, clean and hygienic environment for our delegates.
Some of the key areas we have implemented safe and hygienic measures include;
Limiting Venue Capacities to allow for Social Distancing
Health and Safety Protocols
Safe Food and Beverages and Food-handling
Sanitation Stations with Hand Sanitizer and Wet Wipes Dispensers
Sanitation and Disinfection of Common and High-Traffic Areas
Physical Distancing Measures Between Attendees
Social Distancing Room and Seating Configurations
Non-Contact Thermal Temperature Scanning
Hybrid Events: Attend In-Person or Online
DigiMarCon has always been industry leaders of the Hybrid Event experience for years (a hybrid event combines a "live" in-person event with a "virtual" online component), no one needs to miss out on attending our events. Each DigiMarCon Conference can be attended in-person (with a Main Conference, All Access or VIP Pass) or online (with a Virtual Pass) giving attendees a choice for the experience they want to have. Attending virtually by viewing a Live Stream or On Demand enables participation by people who might be unable to attend physically due to travel or time zone constraints or through a wish to reduce the carbon footprint of the event. If you would like to meet the speakers, network with fellow marketing professionals at refreshment breaks, luncheons and evening receptions, check out the latest Internet, Mobile, AdTech, MarTech and SaaS technologies providers exhibiting then it is highly recommended to attend DigiMarCon in-person. As the largest Digital Marketing, Media and Advertising Conference series with events in 33 international cities worldwide, across 13 countries, there is bound to be a DigiMarCon Event near you to attend in-person if you can.
High-Profile Audience From Leading Brands
DigiMarCon Conference Series is the annual gathering of the most powerful brands and senior agency executives in your region. The Sharpest Minds And The Most Influential Decision Makers - Together for Two Days.
Who Attends Our Conferences
Brands • Agencies • Solution & Service Providers • Media Owners • Publishers • Entrepreneurs • Start-Ups • Investors • Government • Corporates • Institutes of Higher Learning
No comments